Brand Strategy 101: Your Logo Is Irrelevant - The 3 Step Process to Build a Kick-Ass Brand


Michael R. Drew - 2013
    No really, it is. Let me explain.It turns out that drooling dogs and ringing bells are far more important than a logo (thank you Pavlov).Sure, successful businesses have logos--easily recognizable logos. Playboy, McDonald's, Coke. But there's far more to their success than bunny ears, golden arches or a certain shade of red. Stripped of all the marketing lingo, branding is pretty simple: Your brand is all the associations that come to mind when your potential customers see or hear your name.Whether your focus is on personal branding or on branding your company culture--you've got to have more than a fancy logo and edgy color scheme to create brand stickability (you know, a brand your customers can't get out of their heads).Well, there’s a process to capturing attention and getting your foot in the door of your customers’ minds. Here's a taste of some of the personal branding advice you'll find in this book:You must become the first solution your customer thinks of when they have a problem you can solve. How?The first step is to figure out what your audience cares about. What keeps them up at night? What problems can you help them solve? From there, you need to apply these three steps:1) Frequency2) Repetition3) AnchoringIn this e-book, we’ll show you how to figure out what your customers really want. Then we will show you how to apply these three steps to help you become the trusted resource that comes to mind first when your customer’s itch needs to be scratched.Is real and authentic branding going to happen overnight? Probably not. But ask yourself this: Do you want short-term results that lose effectiveness? Or are you willing to invest a bit more time and effort to create long-term results that get better and better?If you're looking for a branding book that promises a quick fix, this isn't the book for you. But if you want to create a brand that sticks like superglue--read this book!Go ahead and let the wimps and whiners have the get-rich quick schemes that fizzle and fall flat like a wet firework. You want to ignite a branding bonfire.

China Clipper: The Secret Pre-War Story of Pan American's Flying Boats


Ronald Jackson - 2017
     China Clipper is filled with fact but reads like a spy novel. In the 1930s the political stability of the U.S. was collapsing. The U.S. was dangerously vulnerable. Through a popular policy of isolationism and international treaty the U.S. had only the most rudimentary and feeble defenses for an inevitable war with Japan. Japan, on the other hand, was ruthlessly storming through Manchuria, Korea and China slaughtering millions. The U.S. was stymied but Pan American Airways' proposed commercial seaplane bases at Pearl Harbor, Midway, Wake, Guam and Manila (all attacked on December 7 and 8 1941) offered the perfect ruse to begin fortifying the Pacific in 1934. You'll discover how the government worked covertly with Pan American to build Pacific island defenses, how Pan American became a monopoly and powerhouse airline. While China Clipper can be read as an exciting war story based on true events, its major power lies in the unique recreation of people and events heretofore previously unknown. Tautly written, filled with vivid characterizations, China Clipper is a compelling and a frightening examination of the forces that eventually caused Pearl Harbor to explode - and - the world go to war. China Clipper also follows the day-by-day flight of American citizen and Chinese patriot, Wah Sun Choy, in July 1938 on the Hawaii Clipper bound for China. A successful New Jersey businessman, Wah Sun Choy had raised over $3 million to help bolster China's war with Japan. But his purpose - to deliver the money to the Chinese Nationalists - clashed with the avowed aims of Japan. Between Guam and Manila, the elegant flying boat completely disappeared. Why the 26-ton flying boat vanished and how is explored in depth - for the first time - in China Clipper. China Clipper breaks new ground and garnered stellar reviews - “… new theory on the mystery of the Hawaii Clipper…” New York Times --- “...compelling, even romantic…” San Francisco Chronicle --- “...this is exciting reading…” San Diego Union --- “…good tale for spy , aviation and WWII buffs…” Nashville Banner

GRE: What You Need to Know


Kaplan Test Prep - 2012
    

Agatha Christie Reading Order and Checklist: Hercule Poirot series, Miss Marple series, Tommy and Tuppence, plus all other books and short stories (Series List Book 19)


ReadList - 2015
    Titles of ALL novels in ALL series in reading order. Includes short stories, where to find them and where they fit in the series, as well as all stand-alone books and pen-named books.CONVENIENT ON YOUR KINDLE- Tap open just like other books on your kindle, no internet connection needed.- Check off the books you've read: Tap the book title and choose highlight from the pop-up.COPYRIGHT COMPLIANCE: This is a title list only. In reading order. No portions of the books mentioned have been reproduced here. It complies with United States Copyright Office circular 34.THIS CHECKLIST COVERS ALL OF AGATHA CHRISTIE'S WORKS:Hercule Poirot seriesMiss Marple seriesTommy and Tuppence seriesAll other mystery novels with main character listNovels written under pen name Mary WestmacottAll other works including poetry and non-fiction

Profitable Social Media Marketing: How To Grow Your Business Using Facebook, Twitter, Instagram, LinkedIn And More


Tim Kitchen - 2013
    We are in an era where entire businesses are built on Instagram; kids in their bedrooms are racking up tens of millions of YouTube views; bloggers are becoming millionaires from their kitchen tables, and businesses are getting more attention from a viral video than a Super Bowl ad. But in a space that moves so fast, how can businesses keep up - let alone compete? And how do you make sure that your activity is profitable? Whether it’s building a targeted fanbase, selling more of your products & services or serving customers, every piece of your social media marketing campaign should be making you money. Combining the ‘holy grail’ marketing principles from some of history’s most successful marketers with the very latest social media strategies gives savvy businesses of all size a chance to ‘do’ social media in an entirely new way. Gone are the days of fumbling around in the dark. The new era is about testing, measuring and profit. From the psychological triggers that make us buy; employing social proof to stand out; using (and faking) controversy to sell more or just simply demonstrating your true competitive advantage, profitable social media marketing is here. As Head Ninja at Exposure Ninja, Tim Cameron-Kitchen has personally worked with hundreds of businesses of all shapes and sizes, and seen first hand how doing the right things on social media can transform a business. Yvonne Ivanescu came to Exposure Ninja from one of the world’s highest profile marketing agencies, and brought her brand experience to help business on the front line. This book is the distillation of everything that makes a profitable campaign, laid out in step-by-step instructions for you to follow and apply to your own business - whatever your size or market. So whether you’re a local plumber looking to pick up leads from Twitter, or an independent e-commerce site wanting the attention of influential bloggers, the strategies and profitable shortcuts for entrepreneur-run businesses in this book will give you a chance to compete in competitive markets where time and budget is of the essence.

2612 Cherryhill Lane - A Novel


Glenn Vo - 2020
    His little sister, Gabby, is in the car with him when he gets distracted and crashes into a tree at 2612 Cherryhill Lane. Gabby loses her life and Jonathan’s legs are amputated.After the accident, his father won’t speak to him, his girlfriend breaks up with him, he loses his scholarship, and all hope seems to be lost until, years later, he meets Samantha Reid. She accepts a job as his personal assistant and teaches him that God still loves him no matter his mistakes, that redemption can be found, and he needs to first forgive himself to find it.Thanks to Samantha, Jonathan turns from a despondent, dejected, and bitter man who no longer cares about football to someone capable of loving life, people, and football again. Much to their surprise, too, Jonathan and Samantha kindle a tasteful romance that takes them on a journey of triumph over tragedy.

Beast Control (The Crossroads Series #5)


Stephen R. King - 2015
    King’s “Crossroads” series that will help keep you entertained late into the night. Discover the bright imagination, suspense, thrilling drama, picturesque visions, and a deeper look into the true landscape of the “Crossroads” series.WARNING: Not the famous Stephen King from Maine.

Blur


Orlando A. Sanchez - 2014
    One phone call from his past turns his life inside out, setting him on a path of death and destruction. Assets are being eliminated by an assassin with a special skill, a skill John thought only he possessed-the ability to blur. The life he thought he left behind threatens to destroy him and everything he holds dear. He is given one last mission-find the assassin, eliminate him, or be eliminated.

Another 365 Things People Believe That Aren't True (The Misconception Trilogy Book 3)


James Egan - 2015
    James Bond isn't a secret agent. The funny bone isn't a bone. E-readers like the Kindle were invented in 1949. Slavery has never been more common as it is today. Neanderthals were extremely smart and were able to speak. Vikings invented rap battles. Natural oranges aren't orange. Rats didn't cause the Black Death. Halitosis doesn't exist. Buddhists don't worship Buddha. Everyone mispronounces "Nutella." St. Patrick wasn't Irish. There has never been 50 states in the United States. Selfies aren't a recent fad. They have existed since 1839. Guardian angels aren't mentioned in the Bible. A comatose person can speak and walk around. Nicotine doesn't cause cancer.

Adorable Fat Girl Shares her Weight-Loss tips: My Five Rules to Lose 40lbs


Bernice Bloom - 2017
    She's funny, gorgeous and bonkers and when the series starts, she's seriously overweight. She heads for Fat Club and slowly starts to lose weight. The novels tell the tales of the fun she has and the people she meets as she battles the pounds, but as well as having a crazy amount of fun, she also loses weight...a massive 40lbs!! How did she do it? Here in this mini book - for the first time - she describes the rules that helped her. Also included are the stories of readers who have written in to share their weight loss stories. This is a kind approach to weight loss. It's about learning to love yourself as you shift the pounds. It worked for Mary Brown and everyone at Fat Club (even Ted who can't go a day without a bag of chips and thinks a pint isn't a pint without a bag of pork scratchings). I hope it works for you, and I hope you enjoy it, Bernie xx

Caliber Detective Agency -Box Set - Case Files 13-18


Donald Wells - 2013
    From Donald WellsThe Author of The Reynolds Family Saga, Monsters, Caliber Detective Agency, The TAKEN! Series of Short Stories & Blue Steele CALIBER DETECTIVE AGENCY - BOX SET - CASE FILES 13-18We travel back to 2002 and meet Jake Caliber the fourth, during a turbulent time in the Caliber legend.Velma comes to terms with her husband's recovery, as Chris lends a hand to a sexy insurance investigator.Visit the CALIBER DETECTIVE AGENCY website at: thecaliberdetectiveagency.com/index.html

Summer of '16


Charae Lewis - 2018
    He’s rude and obnoxious, but Asia can’t seem to shake her feelings for him. She was always apprehensive in revealing her love for him, but when they find themselves in an unusual situation, they decide to give their relationship a try. Dinero has never been a relationship type of guy, but when Asia enters his life, he begins to reconsider. She’s everything he’s never wanted but can’t seem to be without. Yet, when a blast from the past pops back onto the scene, he’s caught between a place of lust and love. After a series of events takes place, Asia finds herself on the losing end of the stick when a new man enters her circle. He comes in and rearranges everything in her life, including her relationship with Dinero. While she fights to prove that things are not what they seem, Asia is hit with a truth that sends her into a frenzy. Follow Dinero and Asia in this drama-filled romance as they try to work their way through the many obstacles that try to tear them apart.

Fighting for Us


Diamond D. Johnson - 2018
     Kenya is one of the top real estate agents in Miami, Florida, and her job it takes up a lot of her time, making her unintentionally slack on her motherly and wifely duties. Trevonte owns soul food businesses throughout Miami, Los Angeles, and Atlanta, but he still manages his time to be there for his wife and children. In this marriage, we will see firsthand all the curve balls that this couple will go through. The pressure of balancing work and family causes Kenya to do the ultimate thing that could end her marriage. Find out if this love is even worth fighting for. Will this beautiful couple who share children and love be able to overcome the hardships that will be thrown their way?

Amazon Prime and Kindle Lending Library: Kindle Unlimited: Get Your Money's Worth from Amazon Prime (Free books, Free Movie, Prime Music, Free audio, Beginners ... Library, Free books, Free Movie Book 1)


Andrew Jones - 2015
    You will save 33% with this offer. Please hurry up!Have you ever considered signing up to Amazon Prime or Kindle Unlimited? Are you already a member of one of these schemes but want to learn how to make the most of your membership? If so then look no further than this book, which offers readers first-hand advice on the benefits and pitfalls of Amazon Prime, as well as a comprehensive guide to how to make the most of your membership.In today's age it can be a daunting prospect when faced with various different offers, subscriptions and devices to know which will provide the best value for money as well as deliver the most high quality service. As our lives becoming increasingly technological, and we move towards using electronic devices, we face even more choice. These choices can have a significant impact on our finances, and choosing the best option will avoid the risk of signing up to expensive or hard to break contracts.This book includes: Introduction The History of Amazon An Overview of Amazon Prime Amazon Instant Video Prime Music Kindle Unlimited Conclusion Download your copy of "Amazon Prime and Kindle Lending Library" by scrolling up and clicking "Buy Now With 1-Click" button. Tags: Amazon Prime, amazon prime lending library, amazon prime membership, lending library for prime members, lending library, prime lending library, free books, Prime Subscription, Kindle Owners With Amazon Prime, Kindle Owners, Free Ebooks, free TV Series, free Movie, ULTIMATE Guide for Beginners, ULTIMATE Guide, Beginners Guide, Prime Music, Amazon Prime and Kindle Lending Library

Lord Cavendish Returns (The Cavendish Mysteries Book 5)


Rebecca King - 2015
    However, doubts soon begin to surface and he is forced to return to the place of his childhood, Hambley Wood, in his quest for the truth.To find the register that proves his birth, he has to enlist the help of the astonishingly beautiful vicar’s daughter, Arrabella. Unfortunately, they are soon drawn into series of frightening adventures which brings them together and ignites a passion that neither of them can ignore. However, while the mishaps draw them closer, the truth about Harper’s ancestry tears them apart. Can a future ever be theirs, or will a cruel twist of fate, and affairs of the past, prevent them ever having a future together?