Young, bright, photogenic, personable, and a media darling, the only question that remained was whether he could handle the big time. From an international advertising deal with Reebok to a season that seems to go from triumph to triumph--with a little argument from Don Cherry along the way--Sid the Kid has proven that he already is the man. In the tradition of A

    Drawing on the insights of coaches, teammates and league insiders, award-winning writer Douglas Hunter charts Yzerman's career as "the player's player," the embodiment of skill, dedication, sacrifice, and leadership.Yzerman went fourth overall to the Detroit Red Wings in the very strong 1983 NHL entry draft, which included such prospects as Tom Barasso, Cam Neely, and Pat LaFontaine. He made an immediate impact in the NHL with his dazzling offensive skills. In 1986, having just turned 21, he was made the youngest captain in league history.Despite his individual success, including being one of the only three players in NHL history to record a 155-point season, Yzerman's team struggled and Detroit's devoted hockey fans wondered when he would reverse the Red Wings' fortunes. When Detroit was unexpectedly bumped from the playoffs in the '95 Stanley Cup final, many fingers, pointed at the captain. Determined to bring a championship back to Detroit, shrugging off persistent trade rumors, Yzerman continued to adjust his game for the good of the team. While his finesse as a playmaker and goal scorer remained in evidence, the gritty centerman blocked shots, drove to the net, and worked tirelessly along the boards in the corners. He led by aggressive example on the ice and with quiet confidence in the dressing room.In 1997, when the Red Wings won their first Stanley Cup since 1955, Yzerman proved he was a winner. He proved it again the next season, when he raised the Cup for a second time and was awarded the Conn Smythe Trophy as the playoffs' most valuable player. In 2002 the team captured its third Stanley Cup in seven seasons and that same year Yzerman was pivotal in Team Canada's Olympic gold medal victory.

    In Slap Shot Original, Dave Hanson gives readers not only a behind the scenes look at what life was like on the set during the filming of the classic movie, but also treats them to stories from the actors and players themselves.

    Jimmy Nail has been a household name since Auf Wiedersehen, Pet hit our screens in the 1980s. since then, his career as an actor and a musician has put on him on the silver screen alongside Madonna and given him a No. 1 hit single. Success on this astonishing scale was beyond the wildest dreams of the working class lad whose harsh childhood and brutal schooling put him on a collision course with Strangeways. But a short spell in prison helped propel Nail onwards and upwards. With the support of his friends and family, it wasn't long before Jimmy's unique talents and single-minded determination brought him attention of a different kind - and changed his life for ever. In A Northern Soul, Jimmy Nail tells his own vivid story in this intriguing, inspiring and sometimes confounding account of how one man rose to fame and fortune by refusing to be anything but himself.

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    From a narcissistic self-promoter who eventually became a man of enduring spirituality through a journey of formidable tests, Ali has emerged as a true superhero in the annals of American history, and the Worldwide Ambassador of Courage and Conviction. This fresh, first-person book serves as a hilarious and moving hands-on autobiography by Muhammad Ali, the intrepid man of action who spoke in soundbites, all wittily and powerfully visualized by the provocateur graphic designer, George Lois. Important Dates: ? Dec. 11, 2006: 25th Anniversary of Ali's last fight ? Jan. 17, 2007: Ali's 65th birthday Co-published with ESPN Books, the launch of Ali Rap will be supported with an unprecedented marketing and publicity blitz from ESPN, America's #1 sports media outlet: ESPN Television: ? Ali Rap, The Movie: original 1-hour special based on the book. Through actual Ali clips as well as celebrity performers, the show will feature the most colorful and powerful quotes from him over the course of his life. (debut follows the Heisman Trophy Awards: Dec. 9, 2006, 9 p.m.) ? Ali's Dozen, The Movie: original 1-hour special featuring Ali's 12 most important boxing rounds. (debuts Dec. 9, 2006, 10 p.m.) ? Ali's 65, The Movie: original 2-hour special tied to Muhammad Ali's 65th birthday, celebrating Ali's unique life and career.Fresh off his Emmy-winning ?Rhythm of the Rope, ? Johnson McKelvy will be the producer for this show. (debuts Jan. 3, 2007, 10 p.m.) ? Ali Rap Vignettes: 30-second shorts of Ali's most memorable declarations (running daily, Dec. 9, 2006 ? Jan. 17, 2007) ? TV Advertisements: 10- and 15-second spots for Ali Rap to air on ESPN, ESPN2, ESPN Classic and ESPNEWS (late Nov. 2006 ? early Jan. 2007) ESPN The Magazine: ? Substantial book excerpt (Nov. 2006) ? 5 ? 6 featured ads for the book (Oct. 25, Nov. 8, Nov. 22, Dec. 6., Dec. 21, 2006) ESPN Radio: ? Author interviews (Nov. 2006) ? On-air promotions and giveaways (Nov. 2006) ESPN New Media: ? Prominent feature on ESPN.com and ESPNBooks.com: book cover, description and excerpt, plus link to online retailer (Nov. 2006) ? Fully customizable E-card available for download ? Selected Ali Rap Vignettes featured on Mobile ESPN, ESPN Motion, ESPN Radio and ESPN 360. Facts about ESPN: ? ESPN, ESPN2, ESPN Classic and ESPNEWS Television networks have a combined average audience 2,011,000 households in America during primetime (average of 971,000 households over a 24-hour period). ? ESPN.com celebrated its 10th anniversary in 2005 with nearly 19 million visitors monthly, and has been the leading sports Web site every year since launch. ? ESPN Radio is now heard on more than 300 full-time affiliates covering 85% of the United States; 750 stations carry some ESPN programming, including the top 50 markets and 99 of the top 100. The author: Advertising communicator George Lois is known for dozens of marketing miracles that triggered innovative and populist changes in American and world culture. His most famous work includes the ?I Want My MTV? campaign, JiffyLube and Tommy Hilfiger ads, USA Today's breakthrough ?singing? TV campaign, and ESPN's ?In Your Face? campaign. He is also known as the legendary creator of the iconic Esquire covers of the 1960s. Lois is the author of five books of his work; his previous book is $ellebrity, dealing with his campaigns using celebrities in fresh and outrageous ways. Contributor: Ron Holland worked alongside George Lois in the glory days of the Creative Revolution as a pioneer copywriter of Big Idea advertising. They continue their never-really-separated lives working on their matchless kind of advertising to this day.

    

    Gasping for breath, down and out, it was then that something extraordinary happened: 20,000 fans began to sing his name. Ricky Hatton: War and Peace is the story of one of British boxing’s true icons. From a Manchester council estate to the lights of Las Vegas, Ricky Hatton experienced incredible highs in his career, including one of the greatest ever wins by a British boxer, over the IBF Light Welterweight champion Kostya Tszyu. But heavy defeats to two legends of the ring, Floyd Mayweather and Manny Pacquiao, brought him quickly down to earth to face a new set of battles against depression, drink and drugs.Through it all, however, Ricky Hatton has remained the same charismatic, genuinely funny, eloquent man – a man who boxing fans have always taken to their heart. A man who has survived a lifetime of wars both in and out of the ring, and who in defeat has finally found something close to peace.

    John Crace and Spurs were made for each other. But then the team started to play like possible champions. For most fans, these are the glory moments they dream about. For Crace they just opened a new dimension of anxiety: the fear of success. Crace has supported Spurs for 40 years. His wife thinks he suffers from a psychiatric disorder, but fandom is not only one of the ways he negotiates his relationships, it also helps him make some sense of his life. Vertigo is the story of why fandom that starts out in boyish hope always ends in dark comedy.

    Freddie really knew how to antagonize the fans -- how to "get heat." Death threats were frequent, enraged fans stabbed him twenty-one times, and he was even doused with acid. Undeterred, Blassie just took the action up a level. He reveled in being the heel. It was commonplace to see him biting his opponents and then spitting out their blood. Blassie would routinely "file" his teeth during interviews. His matches in Los Angeles' Olympic Stadium brought him to the attention of Hollywood. Freddie's style and unpredictability made him a natural for the medium, and he became one of the biggest draws in the wrestling business. In the early '60s, he was invited to wrestle in Japan. Blassie both horrified and mesmerized sedate Japanese society. At seventeen, Freddie made his wrestling debut in a carnival. Unhappy with his choice of occupation, his family persuaded him to get a "real" job, and for a while he worked as a meatcutter. But after serving in the Navy in World War II, Freddie returned to wrestling. Here he picked up his catch phrase: "pencil neck geek." Early in his career, Blassie wrestled for Jess McMahon, and would later work for both his son, Vincent James McMahon, and his grandson, Vincent Kennedy McMahon, the current owner of World Wrestling Entertainment. ™ When his days in the ring ended, "Classy" Freddie Blassie became the manager of heels, transferring to a whole new generation of wrestlers the style, moves, and ring knowledge that had made him a legend of wrestling. Released just prior to his death, Legends of Wrestling: "Classy" Freddie Blassie contains vibrant tales of his days in wrestling with the likes of Hulk Hogan, Killer Kowalski, and the Iron Sheik. He frankly chronicles his dealings with the wrestling fraternity and the promoters, even recounting the infamous "boxer vs. wrestler" match with Muhammad Ali, who was managed by Blassie. His out-of-the-ring stories are equally compelling. Freddie details his countless sexual exploits, and his three marriages. He reflects on the cult status that he gained after his song "Pencil Neck Geek" rocketed to the top of the Dr. Demento Show play list. He recounts his touching relationship with comedian Andy Kaufman, who cast him in Breakfast with Blassie -- an underground classic in which Blassie uttered: "What the hell ever happened to the human race?" Added to this edition is an epilogue, recounting Freddie's last days and his unforgettable funeral.

    The improbable hockey career of Jonsey started in 1992, when he was with the Washington Capitals. After a brief stint in Colorado, Keith was traded to Philadelphia, where is hard work, dirty play and colorful personality made him one of the more popular players in recent history. Jonsey is the story of Keith s career in the league as well as all of the interesting stories he accumulated over the course of his career, playing with some of the leagues best players in the last 15 years, including Peter Forsberg, Joe Sakic, Mark Recchi and Eric Lindros. The book will include a forward written by Hall of Fame defense-man Ray Bourque.

    But off the field, the life of a player who enjoyed a record ten Pro Bowl appearances and led the New York Giants to two Super Bowl victories was an all-out blitz, fueled by drugs, sex, and booze, and charging at breakneck speed toward total self-destruction. This is the shocking true story of a giant's fall ... and his remarkable journey back to the world.