Discover the core skills of effective thinking; then analyze your own thought processes, identify weaknesses, and overcome them.

    

    McManus.

    It's something we do everywhere, whether feeling our way through a bedroom in the dark, or charting a ship's course. But how does navigation affect our brains, our memory, ourselves? Blending scientific research and memoir, and written in beautiful prose, Finding North starts with a quest by the author to understand this most basic of human skills---and why it's in mortal peril.In 1844, Foy's great-great grandfather, captain of a Norwegian cargo ship, perished at sea after getting lost in a snowstorm. Foy decides to unravel the mystery surrounding Halvor Michelsen's death---and the roots of his own obsession with navigation---by re-creating his ancestor's trip using only period instruments.Beforehand, he meets a colorful cast of characters to learn whether men really have better directional skills than women, how cells, eels, and spaceships navigate; and how tragedy results from GPS glitches. He interviews a cabby who has memorized every street in London, sails on a Haitian cargo sloop, and visits the site of a secret navigational cult in Greece.At the heart of Foy's story is this fact: navigation and the brain's memory centers are inextricably linked. As Foy unravels the secret behind Halvor's death, he also discovers why forsaking our navigation skills in favor of GPS may lead not only to Alzheimers and other diseases of memory, but to losing a key part of what makes us human.

    The personal story of the youngest person to sail around the world single handedly from October 2009 to May 2010 - at the age of 16: 240 days and 23,000 nautical miles.

    This is a story about one couple who made that dream come true. The author shares what it feels like to experience ultimate freedom, and outlines the steps they took to get there. The story includes tales from their travels, social commentary on the state of today's American society, and a simple financial plan that will benefit anyone, regardless of their future goals. Throughout the narrative the reader is treated to dolphins and manatees, pelicans and osprey, blue skies, blue water and white sand beaches. Tropical music plays a role as well. Read how music inspired them to execute their plan. Follow along as they transform from everyday working drones to carefree boat bums and beachcombers. This book will make you rethink how you look at life, and money.

    "I am a woman. I am a fisherman. . . I am not a fisherwoman, fisherlady, or fishergirl. If anything else, I am a thirty-seven-year-old tomboy. It's a word I have never outgrown." Greenlaw also happens to be one of the most successful fishermen in the Grand Banks commercial fleet, though until the publication of Sebastian Junger's The Perfect Storm, "nobody cared." Greenlaw's boat, the Hannah Boden, was the sister ship to the doomed Andrea Gail, which disappeared in the mother of all storms in 1991 and became the focus of Junger's book.The Hungry Ocean, Greenlaw's account of a monthlong swordfishing trip over 1,000 nautical miles out to sea, tells the story of what happens when things go right -- proving, in the process, that every successful voyage is a study in narrowly averted disaster. There is the weather, the constant danger of mechanical failure, the perils of controlling five sleep-, women-, and booze-deprived young fishermen in close quarters, not to mention the threat of a bad fishing run: "If we don't catch fish, we don't get paid, period. In short, there is no labor union." Greenlaw's straightforward, uncluttered prose underscores the qualities that make her a good captain, regardless of gender: fairness, physical and mental endurance, obsessive attention to detail. But, ultimately, Greenlaw proves that the love of fishing -- in all of its grueling, isolating, suspenseful glory -- is a matter of the heart and blood, not the mind. "I knew that the ocean had stories to tell me, all I needed to do was listen." -- Svenja Soldovieri

    Companies that think winning their business is a simple matter of creating a Twitter account and applying outdated notions of "cool" to their advertising are due for a rude awakening. "Marketing to Millennials "is both an enlightening look at this generation of consumers and a practical plan for earning their trust and loyalty. Based on original market research, the book reveals the eight attitudes shared by most Millennials, as well as the new rules for engaging them successfully. Millennials: - Value social networking and aren't shy about sharing opinions - Refuse to remain passive consumers--they expect to participate in product development and marketing - Demand authenticity and transparency - Are highly influential--swaying parents "and" peers - Are not all alike--understanding key segments is invaluable Featuring expert interviews and profiles of brands doing Millennial marketing right, this eye-opening book is the key to persuading the customers who will determine the bottom line for decades to come.

    The expedition was described by the two men in Sea of Cortez, published in 1941. The day-to-day story of the trip is told here in the Log, which combines science, philosophy and high-spirited adventure.Log from the Sea of Cortez includes the narrative of the journey and the essay “About Ed Ricketts.” It does not include pictures and detailed descriptions of the species collected by Steinbeck and Ricketts. (See also Sea of Cortez.)

    but second to no peak in terms of danger. From tragic deaths to unbelievable stories of heroism and survival, No Way Down is an amazing feat of storytelling and adventure writing, and, in the words of explorer and author Sir Ranulph Fiennes, “the closest you can come to being on the summit of K2 on that fateful day.”

    By age sixteen, she had broken all records for swimming the English Channel. Her daring eventually led her to the Bering Strait, where she swam five miles in thirty-eight-degree water in just a swimsuit, cap, and goggles. In between those accomplishments, she became the first to swim the Strait of Magellan, narrowly escaped a shark attack off the Cape of Good Hope, and was cheered across the twenty-mile Cook Strait of New Zealand by dolphins. She even swam a mile in the Antarctic.Lynne writes the same way she swims, with indefatigable spirit and joy, and shares the beauty of her time in the water with a poet's eye for detail. She has accomplished yet another feat--writing a new classic of sports memoir.

    Equipped with his cheerful optimism and a pith helmet, this Odysseus in a dinghy takes you with him from the borders of north Wales to the Black Sea - 4,900 kilometers over salt and fresh water, under sail, at oars, or at the end of a tow rope - through twelve countries, 282 locks, and numerous trials and adventures, including an encounter with Balkan pirates.

    Simultaneous.

    Whether Your Goal Is 30 Miles or 3,000From Edmund R. Burke, Ph.D., and Ed Pavelka - two of the country's top cycling experts - comes the most comprehensive guide ever to achieving the strength, skills, and strategies you need for long-distance riding. Whether you're training for day rides, centuries, or cross-country trips, The Complete Book of Long-Distance Cycling helps you choose the right equipment, train step-by-step, and map out your riding strategy so that you can go the distance.Discover how to: * Make the most of every hour on your bike* Build your mileage base efficiently* Customize your training to suit your personality and physical capabilities* Build extra training time into your hectic schedule* Avoid injuries and the dangers of overtraining* Achieve the mental edge you need to ride farther and faster* Train for both road and off-road touring* Choose cycling gear that goes and goes* Eat for the long haul-- nutrition before, during, and after your ridesTo help you achieve your riding goals, The Complete Book of Long-Distance Cycling gives you complete, step-by-step training programs for riding a half-century, century, double century, and beyond. You'll also find strategies and techniques for special situations, such as riding in bed weather and riding at night. Published by the world's leading authority on bicycling, this informative guide is a must-have for all cycling enthusiasts.

    Readers will learn:How to make a survival shelter and why a lean-to is largely a waste of time.Why survival kits are important, and why you should make your own.Where to find water and why drinking contaminated water is sometimes warranted.How to locate and trap small animals and why the notion of tracking and hunting large game is largely a pipe dream.Whether seasoned in the outdoor arts or new to adventuring, all readers will learn something from Survive!. Stroud's many colorful anecdotes and cut-to-the-chase philosophy not only make for an entertaining read, but also enhance anyone's ability to focus on the main goal when everything else has gone wrong—survival.