Heads in Beds gives insight into achieving best results by demystifing many misconceptions about marketing. Focusing on the practical side of managing hospitality and tourism marketing, this text includes several topics not covered anywhere else--marketing to travel agents, COOP marketing with wholesalers, and loyalty marketing. It provides readers with solid advice and strong direction. Heads In Beds is a book written for practitioners by a practitioner. So whether you are just starting a new job, a general manager, sales and marketing director, or a seasoned veteran looking for methods to increase your yield, the material in this book will help you manage the marketing function and generate better results. Other relevant job titles include: VPs and Directors of promotions, sales, destinations, and tourism, as well as hotel operators or innkeepers.

    Younger than Bill Bryson, smaller than Levison Wood, and hairier than Julia Bradbury. In his latest adventure, our bumbling yet affable narrator walks the 100 miles of the stunning and dramatic West Highland Way.Join him on a memorable hike that takes in all the splendour of the Scottish Highlands. With grand imposing scenery and beautiful shimmering lochs. Mountain peaks, midges, Highland Cows, Irn-Bru, turnip pizzas, waterfalls, wild open moors and going to increasingly bizarre lengths to avoid sleeping in a tent. If you like the sound of any of these things, then this is undoubtedly the book for you.

    For thirty years, Diane Covington-Carter dreamed of living in France and immersing herself in the country and language that spoke to her heart and soul. At age fifty, she set off to fulfill that yearning. Journey along with her as she discovers missing pieces of her own personal puzzle that could only emerge in French. Most of all, Covington-Carter learned that a long cherished dream can become even more powerful from the waiting.

    More than 20 hikes, ranging from easy to difficult, are covered in depth, with trail descriptions, elevation charts, maps, and photos. Chapters on history, geology, ecology, and wildlife are included along with essential information on lodging, camping, outdoor adventures, and popular park activities in Yosemite Valley, Tuolumne Meadows, Wawona, and Hetch Hetchy. From the world-famous views of cliffs, waterfalls, polished granite domes, and giant sequoia groves to fine dining at the High Sierra Camp, this comprehensive travel companion allows anyone to access this fascinating park.

    What we learned about ourselves and about each other. And the sorry tale of how I came to walk a mile in my underpants… In February 2016 I asked Alex, my youngest son, if he wanted to come for a walk with me. Why? Because I wanted a physical challenge before I was too old for a physical challenge – and I wanted some father/son time before Alex went to university and things were never quite the same again. But I wasn’t a walker: I was a writer: someone who spent his days slumped over a desk. The furthest I’d walked was four miles with the dog on a sunny day. So I had to get fit, I had to find out if I could walk 90 miles in 5 days – and I had to come face to face with the ghosts that had haunted me for ten years. “I absolutely love it. Such an easy read and very humorous.” ‘Father, Son and the Pennine Way’ takes you from the February afternoon when I asked Alex to come for a walk with me, to the day we sent off from Malham in North Yorkshire, to the moment we strode up the final hill into Dufton, just outside Carlisle. …But it’s not a book about walking. This is a book about a father/son relationship told through a walk. If you want a traditional guidebook, don’t buy the book. But if you want to be entertained, inspired, amused and taken on a wonderful journey through the Yorkshire Dales, then you’ll love this book. “A brilliant story. Really well put together and very funny.”

    Veteran journalist with 25 years of climbing experience, author Potterfield is a master craftsman who has himself been in the zone. These stories, the result of extensive interviews, reveal that the keys to averting tragedy lie in the head and heart as much as in technical proficiency and physical strength.There is the story of Colby Coombs' disastrous experience on Alaska's Mount Foraker, which ranks with Joe Simpson's Touching the Void as one of the greatest survival stories of the genre. On K2, experienced climber Scott Fischer (who lost his life in the 1996 Everest tragedy) and partner Ed Viesturs battle for the summit in the face of numerous setbacks, severe injuries, and harrowing weather conditions. Peter Potterfield recounts his own riveting tale of hope and desperation after a climbing fall that left him trapped and badly injured on a narrow ledge in Washington's North Cascades.

    Written for Americans, but equally amusing to anyone visiting the shores of the Great Southern Land, this book examines the relationship between Australia and the U.S., including how Australians view their American cousins. The author has plenty of experience of working and dealing with Americans. He is married to an American nurse and has lived his life within the massive cultural influence that America has shared with Australia since the Second World War. The author’s stories are brimming with empathy and jokes for his American audience. The book is written from the opinion of an Aussie Bloke and the easy-to-digest chapters are just long enough to leave the reader smiling and well informed.Topics include Blokes and Sheilas, Bloody Foster’s, Dangerous Creatures, Talking to Dogs, The GAFA, Speaking Strail-yun and Working for the Queen. Confused? You won’t be after reading this book!

    

    Illustrated with 16 pages of photographs.

    The route takes the walker into France, Switzerland and Italy and is described in both anti-clockwise and clockwise directions, with variants and information about facilities en route.

    And he does it all dressed as the superhero, the Flash.Though his journey was both mentally and physically exhausting, it was the astounding acts of kindness and hospitality he encountered along the way that kept him going. Whether they gave him a bed for the night, food for the journey, a donation to his charity or companionship and encouragement during the long days of running, Jamie soon came to realise that every person who helped him towards his goal was a superhero too.

    Patricia and her husband Patrick are spending the summer in their holiday home in the Languedoc village of Morbignan la Crèbe. One hot Friday afternoon Patrick walks in with the little dog, thinking she is a stray. They have no intention of keeping her. ‘Just for tonight,’ says Patrick. ‘We will take her to the animal shelter tomorrow.’ It never happens. They spend the weekend getting to know and love the little creature, who looks at them appealingly with big brown eyes, and wags her absurd stump of a tail every time they speak to her. On the Monday her owner turns up, alerted by the Mairie. They could have handed her over. Instead Patricia finds herself saying: ‘We like your dog, Monsieur. May we keep her?’ It is the start of what will be four years as Morbignanglais, as they settle into life as permanent residents of the village. “At Home in the Pays d’Oc” is about their lives in Morbignan, the neighbours who soon become friends, the parties and the vendanges and the battles with French bureaucracy. It is the story of some of their bizarre and sometimes hilarious encounters: the Velcro bird, the builder in carpet slippers, the neighbour who cuts the phone wires, the clock that clacks, the elusive carpenter who really did have to go to a funeral.

    Rediscovered by fishermen a half-century later, the fish had grown to epic proportions. In Chasing Rumor, Cameron Chambers chronicles his modern-day pilgrimage to the rivers of Patagonia in pursuit of these legendary 20-pound trout. What started as a trip focused on catching fish became a love affair with the Patagonian landscape, environment, and, mostly, the people. From a business mogul turned B&B owner to a kid determined to save a local trout population, Chasing Rumor is at times the story of a handful of fishermen, and at other times a tale of enormous trout.

    The demand for vintage trailers-the smaller the better-has risen dramatically in recent years, with the most in-demand trailers being "teardrops," first manufactured in the 1930s and containing just indoor sleeping space and an outdoor exterior kitchen. Also profiled in the book are "canned ham" trailers, whose shape resembles the profile of a can of ham; small-size examples of America's most beloved vintage trailer, the Airstream; miniscule gypsy caravans in Europe; and fiberglass trailers made in Canada. Two hundred color photographs showcase these trailers' sleek exteriors, retro-styled interiors, and, in many cases, the restored classic cars that tow them. Teardrops and Tiny Trailers includes a resource section chock-full of places to locate vintage trailers, clubs to join, and rallies to attend.

    Those who can't, write a book outlining their many failures." John Desilets was an unlikely candidate to be a thru-hiker. As a video game industry veteran and reclusive homebody, nothing about him screams "backpacker." Nothing about him screams at all. He appreciates reasonable volumes. Nevertheless, he attempted to thru-hike the Appalachian Trail in 2017. He failed. Spectacularly. John is no stranger to failing and is happy to add the Appalachian Trail to his impressive resume of failures. He hopes to help others realize there's no shame in failing. Appalachian Fail is a compilation of lessons learned from months of hiking the Appalachian Trail. It contains entertaining stories about trail experiences and useful wisdom for on or off the trail. You might wonder how failing to finish the Appalachian Trail qualifies John to give anyone else advice. People say you learn more from your failures than you do from your successes. John experienced so much failure he's buried in learnings. If you follow John's advice, you might be successful thru-hiker one day. Or even better–a failure.