In his breakthrough handbook, Ditch the Pitch, Steve Yastrow, founder of a successful business strategy consulting firm, asks us to throw out everything we've been taught about pitching to customers. Steve’s advice: tear up your sales pitch and instead improvise persuasive conversations.Ditch the Pitch is an essential read for salespeople, business managers, and anyone wishing to persuade those around them. Organized into six habits, with each habit consisting of three practices necessary for mastery, Ditch the Pitch is designed to teach Yastrow's approach to fresh, spontaneous, persuasive conversations. These new skills will show the reader how to identify the details that make each customer unique and subsequently navigate a conversation that focuses on the right message for the right customer at the right time.Throughout the book, the author quotes well-known improv comedians and musicians. He translates the techniques these artists use when improvising to create persuasive situations with customers. With the new confidence Ditch the Pitch offers, you will become master of the art of on-the-spot, engaging, and effective customer interactions. Let go of pre-written scripts and embrace Yastrow's guidelines for effortlessly enabling spontaneous conversations that persuade customers to say "yes."

    These are the true and incredible stories of some of Hollywood’s biggest and best known stars, but never before told . Every story has been researched and verified, no matter how surprising or out of character it may seem to the public, for some of the world’s best known people. * "This book is a pure delight." - Daily Oklahoman * " The research is incredible and told in a most      entertaining fashion." - Houston Courier * " Chaz does it again!  This time a Best Seller!      - Blake's Review * " I read until my eyes hurt and still couldn't      put it down." -  Dexter. MacBride      - Columbia Review. *  "A Winner!" - Ray Hibbard, Edmond Life & Leisure. * “A surprise on every page. Fantastic true stories. We loved having Little Known Facts on our radio station for more than 10 years.” - Craig Stallcup – NetRadio Boston * “I could forget the news and nobody would notice. But forget to air Little Known Facts and I would get 30 phone calls.”– Matt Batton – WPRG Radio * “What a fantastic way to spend a few hours. I love these stories of my friends and fellow actors.” - Dale Robertson, Actor, Host. * “Chaz is a dear friend. I can attest to many of these stories personally. What a pleasure to see them put together in one place.” - Tony Randall, Actor -What famous woman movie star invented the snooze alarm? - What famous woman television personality was a spy in WWII? - Did you know it was a glamorous woman movie star who invented the secret codes to direct navy topedos... - Which famous star was the real impetus for the movie Pretty Woman - The Beverly Hillbillies really existed - Which famous movie star was actually AWOL from the Army - Which famous Hollywood hunk was actually a Mailman - Which television star was responsible for one of the biggest toy crazes in history - Which famous comedy star was once completely blind And many many more.