Propaganda


Edward L. Bernays - 1928
    Those who manipulate this unseen mechanism of society constitute an invisible government which is the true ruling power of our country.”—Edward Bernays, PropagandaA seminal and controversial figure in the history of political thought and public relations, Edward Bernays (1891–1995), pioneered the scientific technique of shaping and manipulating public opinion, which he famously dubbed “engineering of consent.” During World War I, he was an integral part of the U.S. Committee on Public Information (CPI), a powerful propaganda apparatus that was mobilized to package, advertise and sell the war to the American people as one that would “Make the World Safe for Democracy.” The CPI would become the blueprint in which marketing strategies for future wars would be based upon.Bernays applied the techniques he had learned in the CPI and, incorporating some of the ideas of Walter Lipmann, became an outspoken proponent of propaganda as a tool for democratic and corporate manipulation of the population. His 1928 bombshell Propaganda lays out his eerily prescient vision for using propaganda to regiment the collective mind in a variety of areas, including government, politics, art, science and education. To read this book today is to frightfully comprehend what our contemporary institutions of government and business have become in regards to organized manipulation of the masses.This is the first reprint of Propaganda in over 30 years and features an introduction by Mark Crispin Miller, author of The Bush Dyslexicon: Observations on a National Disorder.

Public Opinion


Walter Lippmann - 1922
    As Michael Curtis indicates in his introduction to this edition. Public Opinion qualifies as a classic by virtue of its systematic brilliance and literary grace. The work is divided into eight parts, covering such varied issues as stereotypes, image making, and organized intelligence. The study begins with an analysis of "the world outside and the pictures in our heads, " a leitmotif that starts with issues of censorship and privacy, speed, words, and clarity, and ends with a careful survey of the modern newspaper. The work is a showcase for Lippmann's vast erudition. He easily integrated the historical, psychological, and philosophical literature of his day, and in every instance showed how relevant intellectual formations were to the ordinary operations of everyday life. Public Opinion is of enduring significance for communications scholars, historians, sociologists, and political scientists.

First as Tragedy, Then as Farce


Slavoj Žižek - 2009
    So why has it not been possible to bring the same forces to bear in addressing world poverty and environmental crisis?In this take-no-prisoners analysis, Slavoj Žižek frames the moral failures of the modern world in terms of the epoch-making events of the first decade of this century. What he finds is the old one-two punch of history: the jab of tragedy, the right hook of farce. In the attacks of 9/11 and the global credit crunch, liberalism dies twice: as a political doctrine, and as an economic theory.First as Tragedy, Then as Farce is a call for the Left to reinvent itself in the light of our desperate historical situation. The time for liberal, moralistic blackmail is over.

Fantasyland: How America Went Haywire: A 500-Year History


Kurt Andersen - 2017
    America was founded by wishful dreamers, magical thinkers, and true believers, by hucksters and their suckers. Fantasy is deeply embedded in our DNA.Over the course of five centuries--from the Salem witch trials to Scientology to the Satanic Panic of the 1980s, from P. T. Barnum to Hollywood and the anything-goes, wild-and-crazy sixties, from conspiracy theories to our fetish for guns and obsession with extraterrestrials--our love of the fantastic has made America exceptional in a way that we've never fully acknowledged. From the start, our ultra-individualism was attached to epic dreams and epic fantasies--every citizen was free to believe absolutely anything, or to pretend to be absolutely anybody. With the gleeful erudition and tell-it-like-it-is ferocity of a Christopher Hitchens, Andersen explores whether the great American experiment in liberty has gone off the rails.

The End of Faith: Religion, Terror, and the Future of Reason


Sam Harris - 2004
    He offers a vivid, historical tour of our willingness to suspend reason in favor of religious beliefs—even when these beliefs inspire the worst human atrocities. While warning against the encroachment of organized religion into world politics, Harris draws on insights from neuroscience, philosophy, and Eastern mysticism to deliver a call for a truly modern foundation for ethics and spirituality that is both secular and humanistic.Winner of the 2005 PEN/Martha Albrand Award for Nonfiction.

Tailspin: The People and Forces Behind America's Fifty-Year Fall–and Those Fighting to Reverse It


Steven Brill - 2018
    He shows us how, over the last half-century, America's core values--meritocracy, innovation, due process, free speech, and even democracy itself--have somehow managed to power its decline into dysfunction. They have isolated our best and brightest, whose positions at the top have never been more secure or more remote. The result has been an erosion of responsibility and accountability, an epidemic of shortsightedness, an increasingly hollow economic and political center, and millions of Americans gripped by apathy and hopelessness. By examining the people and forces behind the rise of big-money lobbying, legal and financial engineering, the demise of private-sector unions, and a hamstrung bureaucracy, Brill answers the question on everyone's mind: How did we end up this way? Finally, he introduces us to those working quietly and effectively to repair the damages. At once a diagnosis of our national ills, a history of their development, and a prescription for a brighter future, Tailspin is a work of riveting journalism--and a welcome antidote to political despair.

Alt-America: The Rise of the Radical Right in the Age of Trump


David Neiwert - 2017
    But the extreme right has been growing steadily in the US since the 1990s, with the rise of patriot militias; following 9/11, when conspiracy theorists found fresh life; and in virulent reaction to the first black president of the country. Nurtured by a powerful right-wing media sector in radio, TV, and online, the far-right, Tea Party movement conservatives, and Republican activists found common ground in ‘Producerist’ ideology and ‘Constitutionalist’ interpretations of US law – an alternative America that is resurgent, even as it has been ignored by the political establishment and mainstream media. Investigative reporter David Neiwert has been tracking extremists for more than two decades, and here he provides a deeply reported and authoritative report on the background, mindset, and growth on the ground of far-right movements across the country. The product of years of reportage, and including the most in-depth investigation of Trump’s ties to far-right figures, this is a crucial book about one of the most disturbing sides of the US.

The Rise and Fall of the Great Powers: Economic Change and Military Conflict from 1500 to 2000


Paul Kennedy - 1987
    When a scholar as careful and learned as Mr. Kennedy is prompted by contemporary issues to reexamine the great processes of the past, the result can only be an enhancement of our historical understanding.... When the study is written as simply and attractively as this work is, its publication may have a great and beneficient impact. It is to be hoped that Mr. Kennedy's will have one, at a potentially decisive moment in America's history."Michael Howard, The New York Times Book Review"Important, learned, and lucid... Paul Kennedy's great achievement is that he makes us see our current international problems against a background of empires that have gone under because they were unaible to sustain the material cost of greatness; and he does so in a universal historical perspective of which Ranke would surely have approved."James Joll, The New York Review of Books"His strategic-economic approach provides him with the context for a shapely narrative....Professor Kennedy not only exploits his framework eloquently, he also makes use of it to dig deeper and explore the historical contexts in which some 'power centers' prospered....But the most commanding purpose of his project...is the lesson he draws from 15 centuries of statecraft to apply to the present scene....[The book's] final section is for everyone concerned with the contemporary political scene."Christopher Lehmann-Haupt, The New York Times"Kennedy gives epic meaning to the nation's relative economic and industrial decline." Newsweek

Twilight of Democracy: The Seductive Lure of Authoritarianism


Anne Applebaum - 2020
    In Twilight of Democracy, prize-winning historian Anne Applebaum offers an unexpected explanation: that there is a deep and inherent appeal to authoritarianism, to strongmen, and, especially, to one-party rule--that is, to political systems that benefit true believers, or loyal soldiers, or simply the friends and distant cousins of the Leader, to the exclusion of everyone else.People, she argues, are not just ideological; they are also practical, pragmatic, opportunistic. They worry about their families, their houses, their careers. Some political systems offer them possibilities, and others don't. In particular, the modern authoritarian parties that have arisen within democracies today offer the possibility of success to people who do not thrive in the meritocratic, democratic, or free-market competition that determines access to wealth and power.Drawing on reporting in Spain, Switzerland, Poland, Hungary, and Brazil; using historical examples including Stalinist central Europe and Nazi Germany; and investigating related phenomena: the modern conspiracy theory, nostalgia for a golden past, political polarization, and meritocracy and its discontents, Anne Applebaum brilliantly illuminates the seduction of totalitarian thinking and the eternal appeal of the one-party state.

The Decadent Society: How We Became the Victims of Our Own Success


Ross Douthat - 2020
    But beneath our social media frenzy and reality-television politics, the deeper reality is one of drift, repetition, and dead ends. The Decadent Society explains what happens when a rich and powerful society ceases advancing—how the combination of wealth and technological proficiency with economic stagnation, political stalemates, cultural exhaustion, and demographic decline creates a strange kind of “sustainable decadence,” a civilizational malaise that could endure for longer than we think..

Liberty and Tyranny: A Conservative Manifesto


Mark R. Levin - 2004
    Levin now delivers the book that characterizes both his devotion to his more than 5 million listeners and his love of our country and the legacy of our Founding Fathers: Liberty and Tyranny is Mark R. Levin's clarion call to conservative America, a new manifesto for the conservative movement for the 21st century.In the face of the modern liberal assault on Constitution-based values, an attack that has steadily snowballed since President Roosevelt's New Deal of the 1930s and resulted in a federal government that is a massive, unaccountable conglomerate, the time for re-enforcing the intellectual and practical case for conservatism is now. Conservative beliefs in individual freedoms do in the end stand for liberty for all Americans, while liberal dictates lead to the breakdown of civilized society -- in short, tyranny. Looking back to look to the future, Levin writes "conservatism is the antidote to tyranny precisely because its principles are our founding principles." And in a series of powerful essays, Levin lays out how conservatives can counter the liberal corrosion that has filtered into every timely issue affecting our daily lives, from the economy to health care, global warming, immigration, and more -- and illustrates how change, as seen through the conservative lens, is always prudent, and always an enhancement to individual freedom.As provocative, well-reasoned, robust, and informed as his on-air commentary, Levin's narrative will galvanize readers to begin a new era in conservative thinking and action. Liberty and Tyranny provides a philosophical, historical, and practical framework for revitalizing the conservative vision and ensuring the preservation of American society.

War and Peace and War: The Rise and Fall of Empires


Peter Turchin - 2005
    Turchin argues that the key to the formation of an empire is a society’s capacity for collective action. He demonstrates that high levels of cooperation are found where people have to band together to fight off a common enemy, and that this kind of cooperation led to the formation of the Roman and Russian empires, and the United States. But as empires grow, the rich get richer and the poor get poorer, conflict replaces cooperation, and dissolution inevitably follows. Eloquently argued and rich with historical examples, War and Peace and War offers a bold new theory about the course of world history.

Equal Is Unfair: America's Misguided Fight Against Income Inequality


Don Watkins - 2016
    The rich are getting richer by rigging the system in their favor, leaving the rest of us to struggle just to keep our heads above water. To save the American Dream, we’re told that we need to fight inequality through tax hikes, wealth redistribution schemes, and a far higher minimum wage.But what if that narrative is wrong? What if the real threat to the American Dream isn’t rising income inequality—but an all-out war on success?In Equal is Unfair, a timely and thought-provoking work, Don Watkins and Yaron Brook reveal that almost everything we’ve been taught about inequality is wrong. You’ll discover:• why successful CEOs make so much money—and deserve to• how the minimum wage hurts the very people it claims to help• why middle-class stagnation is a myth• how the little-known history of Sweden reveals the dangers of forced equality• the disturbing philosophy behind Obama’s economic agenda.The critics of inequality are right about one thing: the American Dream is under attack. But instead of fighting to make America a place where anyone can achieve success, they are fighting to tear down those who already have. The real key to making America a freer, fairer, more prosperous nation is to protect and celebrate the pursuit of success—not pull down the high fliers in the name of equality.

Life at the Bottom: The Worldview That Makes the Underclass


Theodore Dalrymple - 2001
    Theodore Dalrymple, a British psychiatrist who treats the poor in a slum hospital and a prison in England, has seemingly seen it all. Yet in listening to and observing his patients, he is continually astonished by the latest twist of depravity that exceeds even his own considerable experience. Dalrymple's key insight in Life at the Bottom is that long-term poverty is caused not by economics but by a dysfunctional set of values, one that is continually reinforced by an elite culture searching for victims. This culture persuades those at the bottom that they have no responsibility for their actions and are not the molders of their own lives. Drawn from the pages of the cutting-edge political and cultural quarterly City Journal, Dalrymple's book draws upon scores of eye-opening, true-life vignettes that are by turns hilariously funny, chillingly horrifying, and all too revealing-sometimes all at once. And Dalrymple writes in prose that transcends journalism and achieves the quality of literature.

The Fate of Empires and Search for Survival


John Bagot Glubb - 1978