We are in an era where entire businesses are built on Instagram; kids in their bedrooms are racking up tens of millions of YouTube views; bloggers are becoming millionaires from their kitchen tables, and businesses are getting more attention from a viral video than a Super Bowl ad. But in a space that moves so fast, how can businesses keep up - let alone compete? And how do you make sure that your activity is profitable? Whether it’s building a targeted fanbase, selling more of your products & services or serving customers, every piece of your social media marketing campaign should be making you money. Combining the ‘holy grail’ marketing principles from some of history’s most successful marketers with the very latest social media strategies gives savvy businesses of all size a chance to ‘do’ social media in an entirely new way. Gone are the days of fumbling around in the dark. The new era is about testing, measuring and profit. From the psychological triggers that make us buy; employing social proof to stand out; using (and faking) controversy to sell more or just simply demonstrating your true competitive advantage, profitable social media marketing is here. As Head Ninja at Exposure Ninja, Tim Cameron-Kitchen has personally worked with hundreds of businesses of all shapes and sizes, and seen first hand how doing the right things on social media can transform a business. Yvonne Ivanescu came to Exposure Ninja from one of the world’s highest profile marketing agencies, and brought her brand experience to help business on the front line. This book is the distillation of everything that makes a profitable campaign, laid out in step-by-step instructions for you to follow and apply to your own business - whatever your size or market. So whether you’re a local plumber looking to pick up leads from Twitter, or an independent e-commerce site wanting the attention of influential bloggers, the strategies and profitable shortcuts for entrepreneur-run businesses in this book will give you a chance to compete in competitive markets where time and budget is of the essence.

    In this pocket version of his bestselling Life Without Diabetes, Professor Roy Taylor offers a brilliantly concise explanation of what happens to us when we get type 2 and how we can escape it.Taylor's research has demonstrated that type 2 is caused by just one factor - too much internal fat in the liver and pancreas - and that to reverse it you need to strip this harmful internal fat out with rapid weight loss.In simple, accessible language, Taylor takes you through the three steps of his clinically proven Newcastle weight loss plan and shows how to incorporate the programme into your life.Complete with FAQs and inspirational tips from his trial participants, this is an essential read for anyone who has been given a diagnosis of type 2 diabetes or pre-diabetes and wants to understand their condition and transform their outcomes.

      With over 100 recipes for Phase 1, another 100 for Phase 2 and then just a few seriously special Phase 3 cheats, this is the ultimate diet-recipe book.   You can have burgers, seafood risotto and authentic Indian curry in Phase 1; boeuf bourguignon, mushroom stroganoff and cream berry pudding in Phase 2 and the most sensational dark chocolate mousse in Phase 3.   This features Harcombe friendly versions of the classic dishes – French onion soup, coq au vin, chilli con carne and the classic accompaniaments – mayonnaise, chips and cauliflower cheese.   If you want to eat real food, lose weight and gain health – this is a must for your kitchen shelf.

    It's about learning to eat properly for your health." -Vitor Belfort, UFC two-time world champion"Mike Dolce's the best in the business."-Chael Sonnen, UFC world title contender"Mike Dolce's knowledge of nutrition and strength & conditioning has led him to be one of the most highly sought-after coaches in the sport." -Joshua Carey, Bleacher Report"You can learn a lot from this man right here." -Ariel Helwani, AOL's MMAFighting.comABOUT THE DOLCE DIET: LIVING LEANCalled "the patron saint of weight cutting," Mike Dolce has coordinated the high-profile weight loss for many of the world's top athletes, including...* Quinton "Rampage" Jackson, UFC / Pride FC world champion* Vitor "The Phenom" Belfort, UFC two-time world champion* Thiago "Pitbull" Alves, UFC world title contender* Chael Sonnen WEC / UFC world title contender* Gray "Bully" Maynard, UFC world title contender* Nate "Rock" Quarry, UFC world title contender* Mike "Quicksand" Pyle, WEC world champion* Jay "Thorobred" Hieron, IFL world championAs well as fan favorites...* Michael "The Count" Bisping, The Ultimate Fighter 3 winner* Jake "Juggernaut" Ellenberger, UFC veteran* Ed "Shortfuse" Herman, The Ultimate Fighter 3 runner-up* Chris "The Crippler" Leben, UFC veteran* Duane "BANG" Ludwig, UFC & K-1 veteranand many more!For the first time in print, Mike Dolce shares the same the principles, recipes, and strength-training workouts he uses in MMA's elite fight camps and how they can be used by YOU!INSIDE you will learn:* Recipes used in MMA's top fight camps with gluten-free & vegan options* Easy to follow sample meal plans with gluten-free & vegan options* Strength & Conditioning exercises with instructions & photos* Workout plans used by today's top athletesWHAT PEOPLE ARE SAYING ABOUT THE DOLCE DIETThe Dolce Diet, three words about Living Lean: 1. Simple 2. Inspirational 3. Effective. Thank you, Mike Dolce! You've made staying in shape easy! ~STEWART M. The Dolce Diet, Love it! My Little-Boy-2-B has been on it for 5.5 months! This diet is truly amazing for moms pre & post baby! Yes, The DolceDiet is prego friendly! Plenty of the RIGHT kind of food that tastes great! ~THE H2H WAITRESSStarted two weeks ago. Lost 13 pounds so far. Yea! Love the recipes! So do my kids! Thank you! ~DAWN H.Body fat down 4% in 2 months?! Yessss! #LIVING LEAN ~MOLLY C.The Dolce Diet, started 410, down 50 lbs. so far. ~ JOSH W.The Dolce Diet, 13 lbs. lost in 4 weeks! People are asking what I'm doing...Telling them LIVING LEAN! ~MIKE S.Real talk! The Dolce Diet is the Einstein, da Vinci and Jesus of losing weight all wrapped up in one...gluten free wrap that is. ~MIKEY F.Another 5 (lbs. lost) on The Dolce Diet. 25 pounds down in 2 weeks, 100 to go! #LivingLean! ~JOHN P.

    This intimate, lovingly produced look at how the various environments in all six Star Wars movies were created contains literally 1,000 full-color behind-the-scenes photographs (some quite candid!) and insightful commentary by Knoll, as well as a bonus CD-ROM with cool QuickTime panoramas of some of the sets included in the three motion picture prequels. From the old-school motion-control photography in 1977's Star Wars: Episode IV -- A New Hope to the revolutionary refinement of digital cinema in 2005's Star Wars: Episode III -- Revenge of the Sith, this book contains it all -- from creating low-altitude shots of the Death Star out of plywood to producing breathtaking digi-matte paintings of the Jedi Council Chamber skyline and aerial views of Coruscant and Naboo. Jaw-dropping surprises abound as well, including deleted scenes, a look into LucasFilm's archive buildings, and a rarely seen Darth Vader custom design concept from 1976. Chronicling the almost three decades between George Lucas's founding of Industrial Light and Magic in 1976 and the release of Star Wars: Episode III in 2005, Knoll's shelf-bending brick of a book (744 pages) is the equivalent of sitting down with an old friend and looking through a gigantic photo album containing stunning pictures of his travels abroad -- except in this case, the journey happened to be to a galaxy far, far away. Simply put, Creating the Worlds of Star Wars: 365 Days is one of the most enlightening and entertaining books Star Wars fans will ever come across. Prepare to be blown away. Paul Goat Allen

    This great beginner's guide also provides an easy introduction to reading and playing music - so whether you have no previous musical experience OR are simply new to the keyboard, this clear and concise guide will have you playing tunes on your new keyboard in no time ! For kids under the age of 10, you may prefer Ben's My First Keyboard book instead - created especially for the youngest beginner. Search under Ben Parker. * Easy to follow instructions and illustrations * Simple exercises to follow and practice * Learn at your own pace * Fun and easy songs, exercises and tunes to play * Simply follow the lessons in the book and you will be playing Keyboard in no time ! Ben Parker's best-selling range of beginner's music tuition books for adults and children include the 'How To Play'...and also the 'My First' series of books covering: Keyboard, Piano, Guitar, Ukulele, Banjo, Harmonica and Recorder.

    Like Polaroids framing the years of a troubadour and family man afflicted with an excess of self-awareness, these are stories without any clear good guys or bad guys. Instead, in each of these vignettes, you will find dysfunctional humans trying to do their best and bouncing off each other in the process.

    Fifty-somethings just need an extra dose of inspiration to get us going! My book provides a landslide of inspiration to kickstart your very own fitness transformation, as well as my entire step-by-step journey - told with all the humor and down-to-earth honesty of an old gal on a mission! Packed with advice on how to get started, log your calorie intake and schedule your workouts, this book proves that you can accomplish any goal at any age once you have a plan.

    You've heard celebrities--Julia Roberts and Amanda Seyfried--gush about it. You know that it's fun and incredibly addictive. What is it? Knitting, of course! Have you ever wanted to learn how to knit? Knitting for beginners can seem intimidating at first, but with the right free beginner knitting patterns, anyone can learn how to knit. We know there are a lot of articles out there showing you the right way to get started knitting. For your convenience, we've put together a group of simple tutorials and free knitting patterns for beginners to make your learning experience less stressful. With our free eBook, How to Knit for Beginners: 9 Free Tutorials, you'll find tons of great patterns, tips, and step-by-step instructions that will make picking up knitting a breeze. Knitting for beginners doesn't have to be complicated, especially when you have the right tutorials at your disposal! With just a little time and practice, you’ll be knitting like a pro in no time at all--there’s really nothing to fear. Are you still a little nervous about trying to knit? Let's break it down a little. Did you know that there are only two stitches you need to know: the knit stitch and the purl stitch? All the other special stitches are created from variations of those two stitches. Isn’t that great news? Once you know how to knit and how to purl, you just need to practice with a few easy beginner knitting projects until the motion becomes natural.

    Once you own a flash, though, you'll have a lot of questions about how to get it to create the light you need—questions about camera and flash settings, questions about direction, quality, and quantity of light. And in addition to knowing how to use your flash, you need to know which modifiers and triggers you might need, and you need to learn use them quickly.That’s why this book was created: to quickly get you to the technique, the setting, or exactly the right thing you need to do right now to improve your work.Here’s how it works: When you need to know how to do a particular thing, you turn to the chapter where it would be found, find the thing you need to do (it’s easy, each page covers just one single topic), and Scott tells you exactly how to do it just like he was sitting there beside you, using the same casual style as if he were telling a friend. That way, you get back to shooting fast. This isn’t a book of theory, full of confusing jargon and detailed multi-step concepts. This is a book on which button to click, which setting to use, and exactly how and when to use it, so you’re never “stuck” wondering how to use your flash again. This will be your “go to” book that sits within reach any time you’re shooting with flash, and you are going to love having this type of help right at your fingertips.

    Now, using this simple method you'll learn the best way to put this important discipline to use for maximum spiritual benefit.

     So you've been hearing about it, but what exactly is a Bullet Journal?  Well, simply put, a Bullet Journal is your ticket to a more organized, well-planned, and less stressful life!  In this book, I'll show you the super simple method of bullet journaling that is sure to change your life.  In this book, you will learn:   How to start a bullet journal Best practices for using your bullet journal effectively What to look for when purchasing a bullet journal notebook Tons of bullet journal ideas to unleash your creativity How to use your bullet journal to give meaning to your day This book will pay for itself by giving you the tools needed to take back control of your day, your life, and your sanity! Let's get started!  Buy Quick Guide to Starting a Bullet Journal today and take the first step to a more stress-free life!

    During our journey we will explore stories from Babylon, Greece, Ireland, Ethiopia, and various other cultures to fill in the missing pieces to one of the biggest mysteries on our planet. This 2nd Edition includes 40+ hours of additional audio and video content for your enjoyment. Make sure you download a free QR code scanner for your smart phone or tablet so you can take full advantage of the features in this book.

    Every artist starts with the basics and here is a step-by-step guide to them all. With this how to draw for kids book, every kid can be creative and capture whatever catches their eye.In How to Draw, kids ages 9-12 will try their hand at everything from magical creatures and cartoons to realistic landscapes, portraits, and so much more. Covering basic techniques as they go, this book will prepare and inspire young artists to create their very own masterpieces. It’s easier than you think.How to draw for kids includes: Age-appropriate basics—Kids will learn how to shade dark and light, use perspective, create 3D shapes effects, and more. Easy-to-follow steps—Get start-to-finish instruction for every exercise. Cool pictures—Unicorns, faces of friends and neighbors, buildings, plants and trees—the possibilities are as endless as your child’s creativity. Every kid has the potential to be creative—this how to draw for kids workbook nurtures their confidence step-by-step.

    The Hal Leonard Ukulele Method is designed for anyone just learning to play ukulele. This comprehensive and easy-to-use beginner's guide by acclaimed performer and uke master Lil' Rev includes many fun songs of different styles to learn and play. Includes: types of ukuleles, tuning, music reading, melody playing, chords, strumming, scales, tremolo, music notation and tablature, a variety of music styles, ukulele history and much more.