In this Very Short Introduction, Robert C. Allen shows how the interplay of geography, globalization, technological change, and economic policy has determined the wealth and poverty of nations. Allen shows how the industrial revolution was Britain's path-breaking response to the challenge of globalization. Western Europe and North America joined Britain to form a club of rich nations, pursuing four polices--creating a national market by abolishing internal tariffs and investing in transportation, erecting an external tariff to protect their fledgling industries from British competition, creating banks to stabilize the currency and mobilize domestic savings for investment, and promoting mass education to prepare people for industrial work. Together these countries pioneered new technologies that have made them ever richer. A few countries--Japan, Soviet Russia, South Korea, Taiwan, and perhaps China--have caught up with the West through creative responses to the technological challenge and with Big Push industrialization that has achieved rapid growth through coordinated investment.

    Moreover, groundbreaking research on genes, and especially key families of genes such as the Homeobox genes which controlthe development of body plans, has led to radical changes in the classification of animals. In this Very Short Introduction, Peter Holland presents a cutting-edge tour of the animal kingdom, providing an authoritative summary of the modern view of animal life, its origins, and the new classificationresulting from DNA studies. Beginning with the definition of animals (not obvious in biological terms), Holland takes the reader through the revolutionary new high-level groupings of animals (phyla) based on evolutionary relationships and ancestry. Ranging from corals and sponges to nematodes, seasquirts, and vertebrates, and illuminating many key topics in zoology, this fascinating, brief overview will be of great value to all students of the life sciences as well as providing a concise summary for the interested lay reader.

    Jan Westerhoff shows that the question "what is real?" is not some esoteric puzzle that only philosophers ponder. Scientists also ask this question when they investigate whether candidates for the fundamental constituents of matter are actually "out there" or just a mere abstraction from a successful theory and cognitive scientists ask it when trying to find out which set of the bewildering array of data processed by our brain could constitute the basis for the self.

    Not only are galaxies fascinatingastronomical structures in themselves, but their study has revealed much of what we know today about the cosmos, providing a window on the Big Bang and the origins of the Universe. Gribben looks at our own Milky Way Galaxy in detail, from the different kinds of stars that are born within it, tothe origins of its magnificent spiral structure. Perhaps most interesting, Gribben describes the many exciting discoveries have been made about our own galaxy and about those beyond: how a supermassive black hole lurks at the center of every galaxy, how enormous forces are released when galaxiescollide, how distant galaxies provide a window on the early Universe, and how the formation of young galaxies shed needed light on the mysteries of Cold Dark Matter.About the Series: Combining authority with wit, accessibility, and style, Very Short Introductions offer an introduction to some of life's most interesting topics. Written by experts for the newcomer, they demonstrate the finest contemporary thinking about the central problems and issues in hundredsof key topics, from philosophy to Freud, quantum theory to Islam.

    The relics of their power, in traditions and behavior, in architecture and the arts, are still all around us. This engaging Very Short Introduction shows how ideas of aristocracy originated in ancient times, were transformed in the middle ages, and have only fallen apart over the last two centuries, following the outbreak of the American and French Revolutions. William Doyle, an authority on eighteen-century European history, here strips away the myths in which aristocracies have always sought to shroud themselves, but he also astutely delineates the true sources of their enduring power. Their outlook and behavior affected the rest of society in innumerable and sometimes surprising ways, but perhaps most surprising was the way in which the centuries-old aristocratic hegemony crumbled away. In this Very Short Introduction William Doyle considers why this happened and what is left today.

    Featuring many striking photos, this Very Short Introduction offers a fascinating portrait of the unique world of each planet as well as an illuminating discussion of moons, asteroids, and Trans-Neptunian objects. Leading planetary scientist David A. Rothery, who has chaired the European Space Agency's Mercury surface and composition working group since 2007, gives a stimulating overview of the origin, nature, and evolution of our Solar System, including the controversial issues of what qualifies as a planet, and what conditions are required for a planetary body to support life. He explains how the surfaces of planets and moons have been sculpted by geology, weather, and impacts by meteors and asteroids. Rothery shows how our knowledge has advanced over the centuries, and how it has expanded at a dramatic rate in recent years, going far beyond our Solar System to explore planets orbiting distant stars.

    Allen and Cowling start with the simple "prokaryotic" cell--cells with no nucleus--and show how the bodies of more complex plants and animals consist of billions of "eukaryotic" cells, of varying kinds, adapted to fill different roles--red blood cells, muscle cells, branched neurons. The authors also show that each cell is an astonishingly complex chemical factory, the activities of which we have only begun to unravel in the past fifty years.

    Historian Jacqueline Stedall shows that mathematical ideas are far from being fixed, but are adapted and changed by their passage across periods and cultures. The book illuminates some of the varied contexts in which people have learned, used, and handed on mathematics, drawing on fascinating case studies from a range of times and places, including early imperial China, the medieval Islamic world, and nineteenth-century Britain. By drawing out some common threads, Stedall provides an introduction not only to the mathematics of the past but to the history of mathematics as a modern academic discipline.

    Now, in this superb compact history, Eric Rauchway offers an informed account of the New Deal and the Great Depression, illuminating its successes and failures.Rauchway first describes how the roots of the Great Depression lay in America's post-war economic policies--described as laissez-faire with a vengeance--which in effect isolated our nation from the world economy just when the world needed the United States most. He shows how the magnitude of theresulting economic upheaval, and the ineffectiveness of the old ways of dealing with financial hardships, set the stage for Roosevelt's vigorous (and sometimes unconstitutional) Depression-fighting policies. Indeed, Rauchway stresses that the New Deal only makes sense as a response to this globaleconomic disaster. The book examines a key sampling of New Deal programs, ranging from the National Recovery Agency and the Securities and Exchange Commission, to the Public Works Administration and Social Security, revealing why some worked and others did not. In the end, Rauchway concludes, it wasthe coming of World War II that finally generated the political will to spend the massive amounts of public money needed to put Americans back to work. And only the Cold War saw the full implementation of New Deal policies abroad--including the United Nations, the World Bank, and the InternationalMonetary Fund.Today we can look back at the New Deal and, for the first time, see its full complexity. Rauchway captures this complexity in a remarkably short space, making this book an ideal introduction to one of the great policy revolutions in history.About the Series: Oxford's Very Short Introductions offers concise and original introductions to a wide range of subjects--from Islam to Sociology, Politics to Classics, and Literary Theory to History. Not simply a textbook of definitions, each volume provides trenchant and provocative--yet alwaysbalanced and complete--discussions of the central issues in a given topic. Every Very Short Introduction gives a readable evolution of the subject in question, demonstrating how it has developed and influenced society. Whatever the area of study, whatever the topic that fascinates the reader, theseries has a handy and affordable guide that will likely prove indispensable.

    In its heyday during the late 1990s, neoliberalism emerged as the world's dominant economic paradigm, stretching from the Anglo-American heartlands of capitalism to the former communist bloc all the way to the developing regions of the global South. Today, however, neoliberalism has been discredited as the global economy, built on its principles, has been shaken to its core by the worst financial calamity since the 1930s. Is neoliberalism doomed or will it regain its former status? Will the new U.S. President Barack Obama embrace or reject the neoliberal agenda of his predecessors in the White House? And how will his decision impact the current global economic order? Is there a viable alternative to neoliberalism? Exploring the origins, core claims, and various forms of neoliberalism, this Very Short Introduction offers a concise and accessible introduction to one of the most debated "isms" of our time.

    Lyman Sargent discusses the role of utopianism in literature, and in the development of colonies and in immigration. The idea of utopia has become commonplace in social and political thought, both negatively and positively. Some thinkers see a trajectory from utopia to totalitarianism with violence an inevitable part of the mix. Others see utopia directly connected to freedom and as a necessary element in the fight against totalitarianism. In Christianity utopia is labelled as both heretical and as a fundamental part of Christian belief, and such debates are also central to such fields as architecture, town and city planning, and sociology among many othersSargent introduces and summarizes the debates over the utopia in literature, communal studies, social and political theory, and theology.ABOUT THE SERIES: The Very Short Introductions series from Oxford University Press contains hundreds of titles in almost every subject area. These pocket-sized books are the perfect way to get ahead in a new subject quickly. Our expert authors combine facts, analysis, perspective, new ideas, and enthusiasm to make interesting and challenging topics highly readable.

    It examines a distinctive stage in the development of capitalism that began in the 1980s, in order to understand where we are now and how capitalism has evolved since. The book discusses the crisis tendencies of capitalism--including the S.E. Asian banking crisis, the collapse of the Russian economy, and the 1997-1998 global financial crisis--asking whether capitalism is doomed to fail. In the end, the author ruminates on a possible alternative to capitalism, discussing socialism, communal and cooperative experiments, and alternatives proposed by environmentalists.About the Series: Combining authority with wit, accessibility, and style, Very Short Introductions offer an introduction to some of life's most interesting topics. Written by experts for the newcomer, they demonstrate the finest contemporary thinking about the central problems and issues in hundreds of key topics, from philosophy to Freud, quantum theory to Islam.

    This book examines the reasons for those views, and explains why ideologies deserve respect as a major form of political thinking. It investigates the centrality of ideologyboth as a political phenomenon and as an organizing framework of political thought and action. It explores the changing understandings of ideology as a concept, and the arguments of the main ideologies. By employing the latest insights from a range of disciplines, the reader is introduced to thevitality and force of a crucial resource at the disposal of societies, through which sense and purpose is assigned to the political world.

    It asks questions such as: Do animals have moral rights? If so, what does this mean? What sorts of mental lives do animals have, and how should we understand welfare? By presenting models for understanding animals' moral status and rights, and examining their mental lives and welfare, David DeGrazia explores the implications for how we should treat animals in connection with our diet, zoos, and research. Animal Rights distinguishes itself by combining intellectual rigor with accessibility, offering a distinct moral voice with a non-polemical tone.

    These, along with the introduction of the oral contraceptive, have altered all of our lives. There has also been an increase in the recreational use and abuse of drugs in the Western world. This Very Short Introduction gives a non-technical account of how drugs act on the body and how therapeutic drugs are developed and tested, then goes on to review both legal (prescription, alcohol, nicotine, and caffeine) and illegal drugs, and discuss current ideas about why some drugs are addictive, and whether drug laws need reform.