Heads in Beds gives insight into achieving best results by demystifing many misconceptions about marketing. Focusing on the practical side of managing hospitality and tourism marketing, this text includes several topics not covered anywhere else--marketing to travel agents, COOP marketing with wholesalers, and loyalty marketing. It provides readers with solid advice and strong direction. Heads In Beds is a book written for practitioners by a practitioner. So whether you are just starting a new job, a general manager, sales and marketing director, or a seasoned veteran looking for methods to increase your yield, the material in this book will help you manage the marketing function and generate better results. Other relevant job titles include: VPs and Directors of promotions, sales, destinations, and tourism, as well as hotel operators or innkeepers.

    

    

    After 45 days of starvation and terror, only sixteen of the original forty-five members survived. Left by the Indians is the story told by a 13-year old survivor.

    A few years ago, Mark Adams made a strange discovery: Everything we know about the lost city of Atlantis comes from the work of one man, the Greek philosopher Plato. Then he made a second, stranger discovery: Amateur explorers are still actively searching for this sunken city all around the world, based entirely on the clues Plato left behind. Exposed to the Atlantis obsession, Adams decides to track down these people and determine why they believe it’s possible to find the world’s most famous lost city and whether any of their theories could prove or disprove its existence. He visits scientists who use cutting-edge technology to find legendary civilizations once thought to be fictional. He examines the numerical and musical codes hidden in Plato’s writings, and with the help of some charismatic sleuths traces their roots back to Pythagoras, the sixth-century BC mathematician. He learns how ancient societies transmitted accounts of cataclysmic events—and how one might dig out the “kernel of truth” in Plato’s original tale.Meet Me in Atlantis is Adams’s enthralling account of his quest to solve one of history’s greatest mysteries; a travelogue that takes readers to fascinating locations to meet irresistible characters; and a deep, often humorous look at the human longing to rediscover a lost world.

    The home was unkempt and rubbish was littered all over the floor. Dirty nappies were piled up in a corner of the room, which made the room have an awful stench. None of Jacksons bottles were being sterilised before use, and the water that was to make up the formula was tap water….straight from the tap and unboiled."

    

    And it is every mother’s worst nightmare.Ex-Casualty actress, Rebekah was just 34 years old and 7 months pregnant when she found a lump in her breast. After twice being examined by doctors and having been told that it was nothing to worry about, Rebekah pushed it from her mind and concentrated on the birth of her beautiful daughter, Gigi. But one night, whilst nursing her baby, Rebekah realised she could still feel the lump. And it was bigger.Finally, her worst fears were confirmed: just 10 weeks after giving birth, Rebekah was told that she had a fast-growing grade-three cancer and it had spread to her lymph glands. It was the beginning of a journey to hell and back and Rebekah embarked on the fight of her life.This isn’t just a book about the horror of cancer.It is about facing illness with humour and courageIt’s a celebration of the special, unbreakable bond between mothers and daughters. It’s about survival.

    Chris tells the remarkable story of the magazine, from the tatty rag produced in his Newcastle bedroom to becoming one of the bestselling magazines in the UK.Chris was the creator of many of the characters and was responsible for all the magazine’s written content. Characters from the magazine, such as Sid the Sexist and the Fat Slags, are now household names.This is an engaging tale told in Chris’s unique, wry way. Chris takes us from his train-spotting childhood in the ’70s through to setting up the magazine with family and friends, and struggling to sell even a few copies of Viz in the local pub. The comic’s success swiftly grew, however, and remarkable events ensued, such as how Chris was invited to tea by Prince Charles, taken in for questioning by New Scotland Yard's Anti-Terrorist Branch and caught his wife up to no good with Keith Richards in Peter Cook's attic.Chris includes many original drawings in this integrated book as well as some fascinating images of early Viz creations.

    Financially we were afloat and we lived in a perfectly decent house until my wife came up with the zany idea of living on a boat. I'd just got home from work, via the pub, when Jan asked me to watch a video while she prepared our frugal meal. I watched a pair of old fogies trundling along a canal in the rain on a narrowboat. You can imagine my reply when she asked if I fancied emulating the sodden wrinklies and taking to the water. She's a lady of vision and determination (she married me after all) but this was elevating madness to a whole new level. Jan's oncologist had her a few years previously that she probably wouldn't see the new millennium, so she had a different perspective about the future than many people. Despite lots of huffing and head-shaking, twelve months later we had sold a perfectly respectable house, given up a job that kept us in cornflakes and moved onto a metal hole less than a tenth the size of our house – excluding garden. It was the 4th July 2003 – independence day.We knew nothing about narrowboats – their workings, waterways lore and how we would cope being cooped up together – particularly when it's minus five and the nearest shop is miles away. We had a mountain to climb – which you can only do by using locks, and we'd never done a lock. A more accurate analogy is shooting the rapids because our venture took on a life of it's own and we were washed down stream on a tide of enthusiasm and ignorance. We had to make it work or the people who had laughed and scoffed would be proved right – we really were mad. Well, make it work we did, and we're still boating twelve years on. It's marvellous and it possibly saved Jan's life.

    Life was no bed of roses. The Bernardinis stayed in a room and kitchen, where young Walter slept in the bed recess in the front room. His Mum and Dad, meanwhile, had a 'hole-in-the-wall' bed in the kitchen. There was no bath, only one downstairs toilet shared by two other families. Glaswegians in those days may not have had much money, but they made up for the lack of material possessions with a real live of life. There was never a dull moment, at home, on the streets or at school. In this compelling book, the author fondly reminisces about first footing, wedding scrambles, winchin' in the close, nights at the pictures, the trams, trips with the Scouts, wartime evacuation and much more. It is a scintillating slice of social history, full of warmth and humour. For the sake of his career, Walter Bernardini eventually left Scotland, taking his wife and family with him. Yet he has never forgotten the city of his birth, the place that shaped him, the place he still thinks of as home. These were truly his dear old Glasgow years'.

    In 1976 their dream of owning a peaceful summer retreat came true when they stumbled across this derelict farmhouse surrounded by fields and orchards, and saw what it could become. Over the years there has been the inevitable sadness, but also the joys of new grandchildren, anniversaries, village fetes, and splendid meals taken with their neighbours. And whilst the family has seen many changes in its time, the warm and welcoming atmosphere they first fell in love with has remained the same. Now they face their own personal tragedy, but through all their sorrows Bel-Air continues to be a place of hope and happiness, as well as extraordinary beauty.

    Lots of laughs and tears are part of the job. Combat, test flying and, as the title implies, high risk. A Silver Star recipient, much of my OV-10 combat time was in Laos. Started with the F-100 in Europe and finished my career as test director to make the F-100 a target.

    Hard work, study and a determination to fulfil a long-held dream eventually became a reality when a computer search led to the discovery and purchase of their much loved mountain property. Follow Jane and Rob on their journey through a mosaic of early memories, anecdotes, observations and funny stories. As they travelled back and forth from their home in the UK to the Alpes de Haute Provence, their journeys over the years have provided a rich source of material, from a weird encounter with strangers on a ferry to the trouble dogs can get you into. Jane brings to life these and other experiences, introduces residents and neighbours and peppers her tale with facts and vivid descriptions of the area, making you want to pack your bags and see it for yourself!

    To build and manage your wealth, you must look at your situation holistically: build your character, standards, dreams, goals, and personal aspirations from the inside out. By developing both self-sufficiency and a connection with your community, it is possible to create wealth for yourself no matter who you are, what you do, or where you come from.