Jill Lepore, best-selling author of These Truths, came across the company’s papers in MIT’s archives and set out to tell this forgotten history, the long-lost backstory to the methods, and the arrogance, of Silicon Valley.Founded in 1959 by some of the nation’s leading social scientists—“the best and the brightest, fatally brilliant, Icaruses with wings of feathers and wax, flying to the sun”—Simulmatics proposed to predict and manipulate the future by way of the computer simulation of human behavior. In summers, with their wives and children in tow, the company’s scientists met on the beach in Long Island under a geodesic, honeycombed dome, where they built a “People Machine” that aimed to model everything from buying a dishwasher to counterinsurgency to casting a vote. Deploying their “People Machine” from New York, Washington, Cambridge, and even Saigon, Simulmatics’ clients included the John F. Kennedy presidential campaign, the New York Times, the Department of Defense, and dozens of major manufacturers: Simulmatics had a hand in everything from political races to the Vietnam War to the Johnson administration’s ill-fated attempt to predict race riots. The company’s collapse was almost as rapid as its ascent, a collapse that involved failed marriages, a suspicious death, and bankruptcy. Exposed for false claims, and even accused of war crimes, it closed its doors in 1970 and all but vanished. Until Lepore came across the records of its remains.The scientists of Simulmatics believed they had invented “the A-bomb of the social sciences.” They did not predict that it would take decades to detonate, like a long-buried grenade. But, in the early years of the twenty-first century, that bomb did detonate, creating a world in which corporations collect data and model behavior and target messages about the most ordinary of decisions, leaving people all over the world, long before the global pandemic, crushed by feelings of helplessness. This history has a past; If Then is its cautionary tale.

    Dubbed the AK-47, it was selected as the Eastern Bloc's standard arm. Scoffed at in the Pentagon as crude and unimpressive, it was in fact a breakthrough--a compact automatic that could be mastered by almost anyone, last decades in the field, and would rarely jam. Manufactured by tens of millions in planned economies, it became first an instrument of repression and then the most lethal weapon of the Cold War. Soon it was in the hands of terrorists.In a searing examination of modern conflict and official folly, C. J. Chivers mixes meticulous historical research, investigative reporting, and battlefield reportage to illuminate the origins of the world's most abundant firearm and the consequences of its spread. The result, a tour de force of history and storytelling, sweeps through the miniaturization and distribution of automatic firepower, and puts an iconic object in fuller context than ever before. "The Gun "dismantles myths as it moves from the naive optimism of the Industrial Revolution through the treacherous milieu of the Soviet Union to the inside records of the Taliban. Chivers tells of the 19th-century inventor in Indianapolis who designs a Civil War killing machine, insisting that more-efficient slaughter will save lives. A German attache who observes British machine guns killing Islamic warriors along the Nile advises his government to amass the weapons that would later flatten British ranks in World War I. In communist Hungary, a locksmith acquires an AK-47 to help wrest his country from the Kremlin's yoke, beginning a journey to the gallows. The Pentagon suppresses the results of firing tests on severed human heads that might have prevented faulty rifles from being rushed to G.I.s in Vietnam. In Africa, a millennial madman arms abducted children and turns them on their neighbors, setting his country ablaze. Neither pro-gun nor anti-gun, "The Gun "builds to a terrifying sequence, in which a young man who confronts a trio of assassins is shattered by 23 bullets at close range. The man survives to ask questions that Chivers examines with rigor and flair.Throughout, "The Gun "animates unforgettable characters--inventors, salesmen, heroes, megalomaniacs, racists, dictators, gunrunners, terrorists, child soldiers, government careerists, and fools. Drawing from years of research, interviews, and from declassified records revealed for the first time, he presents a richly human account of an evolution in the very experience of war.

    Targeting American utility companies, NATO, and electric grids in Eastern Europe, the strikes became ever more brazen, eventually leading to the first-ever blackouts triggered by hackers. They culminated in the summer of 2017 when malware known as NotPetya was unleashed, compromising, disrupting, and paralyzing some of the world's largest companies. At the attack's epicenter in Ukraine, ATMs froze. The railway and postal systems shut down. NotPetya spread around the world, inflicting an unprecedented ten billions of dollars in damage--the largest, most penetrating cyberattack the world had ever seen.The hackers behind these attacks are quickly gaining a reputation as the most dangerous team of cyberwarriors in the internet's history: Sandworm. Believed to be working in the service of Russia's military intelligence agency, they represent a persistent, highly skilled, state-sponsored hacking force, one whose talents are matched by their willingness to launch broad, unrestrained attacks on the most critical infrastructure of their adversaries. They target government and private sector, military and civilians alike.From WIRED senior writer Andy Greenberg comes Sandworm, the true story of the desperate hunt to identify and track those attackers. It considers the danger this force poses to our national stability and security. And as the Kremlin's role in manipulating foreign governments and sparking chaos globally comes into greater focus, Sandworm reveals the realities not just of Russia's global digital offensive, but of an era where warfare ceases to be waged on the battlefield--where the line between digital and physical conflict begins to blur, with world-shaking implications.

    Four days later, the B-17 assigned to the search-and-rescue mission became lost in a blinding storm and also crashed. Miraculously, all nine men on board survived, and the US military launched a daring rescue operation. But after picking up one man, the Grumman Duck amphibious plane flew into a severe storm and vanished.Frozen in Time tells the story of these crashes and the fate of the survivors, bringing vividly to life their battle to endure 148 days of the brutal Arctic winter, until an expedition headed by famed Arctic explorer Bernt Balchen brought them to safety. Mitchell Zuckoff takes the reader deep into the most hostile environment on earth, through hurricane-force winds, vicious blizzards, and subzero temperatures.Moving forward to today, he recounts the efforts of the Coast Guard and North South Polar Inc. – led by indefatigable dreamer Lou Sapienza – who worked for years to solve the mystery of the Duck’s last flight and recover the remains of its crew.A breathtaking blend of mystery and adventure Mitchell Zuckoff's Frozen in Time: An Epic Story of Survival and a Modern Quest for Lost Heroes of World War II is also a poignant reminder of the sacrifices of our military personnel and a tribute to the everyday heroism of the US Coast Guard.

    His inventions, patents, and theoretical work formed the basis of modern AC electricity, and contributed to the development of radio and television. Like his competitor Thomas Edison, Tesla was one of America's first celebrity scientists, enjoying the company of New York high society and dazzling the likes of Mark Twain with his electrical demonstrations. An astute self-promoter and gifted showman, he cultivated a public image of the eccentric genius. Even at the end of his life when he was living in poverty, Tesla still attracted reporters to his annual birthday interview, regaling them with claims that he had invented a particle-beam weapon capable of bringing down enemy aircraft.Plenty of biographies glamorize Tesla and his eccentricities, but until now none has carefully examined what, how, and why he invented. In this groundbreaking book, W. Bernard Carlson demystifies the legendary inventor, placing him within the cultural and technological context of his time, and focusing on his inventions themselves as well as the creation and maintenance of his celebrity. Drawing on original documents from Tesla's private and public life, Carlson shows how he was an idealist inventor who sought the perfect experimental realization of a great idea or principle, and who skillfully sold his inventions to the public through mythmaking and illusion.This major biography sheds new light on Tesla's visionary approach to invention and the business strategies behind his most important technological breakthroughs.

    One of the most coveted tools in a spy's arsenal, a zero day has the power to silently spy on your iPhone, dismantle the safety controls at a chemical plant, alter an election, and shut down the electric grid (just ask Ukraine).For decades, under cover of classification levels and non-disclosure agreements, the United States government became the world's dominant hoarder of zero days. U.S. government agents paid top dollar-first thousands, and later millions of dollars- to hackers willing to sell their lock-picking code and their silence. Then the United States lost control of its hoard and the market. Now those zero days are in the hands of hostile nations and mercenaries who do not care if your vote goes missing, your clean water is contaminated, or our nuclear plants melt down.Filled with spies, hackers, arms dealers, and a few unsung heroes, written like a thriller and a reference, This Is How They Tell Me the World Ends is an astonishing feat of journalism. Based on years of reporting and hundreds of interviews, The New York Times reporter Nicole Perlroth lifts the curtain on a market in shadow, revealing the urgent threat faced by us all if we cannot bring the global cyber arms race to heel.

    The book draws on declassified material, such as MI6's Farm Hall transcripts, coded soviet messages cracked by American cryptographers in the Venona project, and interpretations by Russian scholars of documents from the soviet archives.Jim Baggott weaves these threads into a dramatic narrative that spans ten historic years, from the discovery of nuclear fission in 1939 to the aftermath of 'Joe-1,’ August 1949's first Soviet atomic bomb test. Why did physicists persist in developing the atomic bomb, despite the devastation that it could bring? Why, despite having a clear head start, did Hitler's physicists fail? Could the soviets have developed the bomb without spies like Klaus Fuchs or Donald Maclean? Did the allies really plot to assassinate a key member of the German bomb program? Did the physicists knowingly inspire the arms race? The First War of Physics is a grand and frightening story of scientific ambition, intrigue, and genius: a tale barely believable as fiction, which just happens to be historical fact.

    Whether pondering black holes or predicting discoveries at CERN, physicists believe the best theories are beautiful, natural, and elegant, and this standard separates popular theories from disposable ones. This is why, Sabine Hossenfelder argues, we have not seen a major breakthrough in the foundations of physics for more than four decades. The belief in beauty has become so dogmatic that it now conflicts with scientific objectivity: observation has been unable to confirm mindboggling theories, like supersymmetry or grand unification, invented by physicists based on aesthetic criteria. Worse, these "too good to not be true" theories are actually untestable and they have left the field in a cul-de-sac. To escape, physicists must rethink their methods. Only by embracing reality as it is can science discover the truth.

    The disaster not only changed the world’s perception of nuclear power and the science that spawned it, but also our understanding of the planet’s delicate ecology. With the images of the abandoned homes and playgrounds beyond the barbed wire of the 30-kilometer Exclusion Zone, the rusting graveyards of contaminated trucks and helicopters, the farmland lashed with black rain, the event fixed for all time the notion of radiation as an invisible killer.Chernobyl was also a key event in the destruction of the Soviet Union, and, with it, the United States’ victory in the Cold War. For Moscow, it was a political and financial catastrophe as much as an environmental and scientific one. With a total cost of 18 billion rubles—at the time equivalent to $18 billion—Chernobyl bankrupted an already teetering economy and revealed to its population a state built upon a pillar of lies. The full story of the events that started that night in the control room of Reactor No.4 of the V.I. Lenin Nuclear Power Plant has never been told—until now. Through two decades of reporting, new archival information, and firsthand interviews with witnesses, journalist Adam Higginbotham tells the full dramatic story, including Alexander Akimov and Anatoli Dyatlov, who represented the best and worst of Soviet life; denizens of a vanished world of secret policemen, internal passports, food lines, and heroic self-sacrifice for the Motherland. Midnight in Chernobyl, award-worthy nonfiction that reads like sci-fi, shows not only the final epic struggle of a dying empire but also the story of individual heroism and desperate, ingenious technical improvisation joining forces against a new kind of enemy.

    A favorite of Tesla and SpaceX founder Elon Musk, listeners will want to tune into this "really good book on rocket[s]," available for the first time in audio. Ignition! is the story of the search for a rocket propellant which could be trusted to take man into space. This search was a hazardous enterprise carried out by rival labs who worked against the known laws of nature, with no guarantee of success or safety. Acclaimed scientist and sci-fi author John Drury Clark writes with irreverent and eyewitness immediacy about the development of the explosive fuels strong enough to negate the relentless restraints of gravity. The resulting volume is as much a memoir as a work of history, sharing a behind-the-scenes view of an enterprise that eventually took men to the moon, missiles to the planets, and satellites to outer space. A classic work in the history of science, listeners will want to get their hands on this influential classic, available for the first time in decades.

    In these pages the virtuoso scientists who plumbed the secrets of electricity come vividly to life, including familiar giants like Thomas Edison; the visionary Michael Faraday, who struggled against the prejudices of the British class system; and Samuel Morse, a painter who, before inventing the telegraph, ran for mayor of New York on a platform of persecuting Catholics. Here too is Alan Turing, whose dream of a marvelous thinking machine—what we know as the computer—was met with indifference, and who ended his life in despair after British authorities forced him to undergo experimental treatments to “cure” his homosexuality. From the frigid waters of the Atlantic to the streets of Hamburg during a World War II firestorm to the interior of the human body, Electric Universe is a mesmerizing journey of discovery by a master science writer.

    history. The Tennessee town of Oak Ridge was created from scratch in 1942. One of the Manhattan Project’s secret cities, it didn’t appear on any maps until 1949, and yet at the height of World War II it was using more electricity than New York City and was home to more than 75,000 people, many of them young women recruited from small towns across the South. Their jobs were shrouded in mystery, but they were buoyed by a sense of shared purpose, close friendships—and a surplus of handsome scientists and Army men!But against this vibrant wartime backdrop, a darker story was unfolding. The penalty for talking about their work—even the most innocuous details—was job loss and eviction. One woman was recruited to spy on her coworkers. They all knew something big was happening at Oak Ridge, but few could piece together the true nature of their work until the bomb "Little Boy" was dropped over Hiroshima, Japan, and the secret was out. The shocking revelation: the residents of Oak Ridge were enriching uranium for the atomic bomb.Though the young women originally believed they would leave Oak Ridge after the war, many met husbands there, made lifelong friends, and still call the seventy-year-old town home. The reverberations from their work there—work they didn’t fully understand at the time—are still being felt today. In The Girls of Atomic City, Denise Kiernan traces the astonishing story of these unsung WWII workers through interviews with dozens of surviving women and other Oak Ridge residents. Like The Immortal Life of Henrietta Lacks, this is history and science made fresh and vibrant—a beautifully told, deeply researched story that unfolds in a suspenseful and exciting way.

    With the Big Bang, it went from a state of unimaginable density to an all-encompassing cosmic fireball to a simmering fluid of matter and energy, laying down the seeds for everything from dark matter to black holes to one rocky planet orbiting a star near the edge of a spiral galaxy that happened to develop life. But what happens at the end of the story? In billions of years, humanity could still exist in some unrecognizable form, venturing out to distant space, finding new homes and building new civilizations. But the death of the universe is final. What might such a cataclysm look like? And what does it mean for us? Dr. Katie Mack has been contemplating these questions since she was eighteen, when her astronomy professor first informed her the universe could end at any moment, setting her on the path toward theoretical astrophysics. Now, with lively wit and humor, she unpacks them in The End of Everything, taking us on a mind-bending tour through each of the cosmos’ possible finales: the Big Crunch; the Heat Death; Vacuum Decay; the Big Rip; and the Bounce. In the tradition of Neil DeGrasse’s bestseller Astrophysics for People in a Hurry, Mack guides us through major concepts in quantum mechanics, cosmology, string theory, and much more, in a wildly fun, surprisingly upbeat ride to the farthest reaches of everything we know.

    From its harrowing combat missions over Libya to its appearance on the silver screen in movies like Top Gun and Executive Decision, the F-14 has become an icon of American air power.Now, for the first time in a single volume, Tomcat Fury explores the illustrious combat history of the F-14, from the Gulf of Sidra to the Iran-Iraq War to the skies over Afghanistan in the Global War on Terror.

    Baker reminds us, for instance, not to forget that it was thanks in great part to Churchill and England that Mussolini ascended to power so quickly, and that, before leading the United States against Nazi Germany, a young FDR spent much of his time lobbying for a restriction in the number of Jews admitted to Harvard. Conversely, Human Smoke also reminds us of those who had the foresight to anticipate the coming bloodshed and the courage to oppose the tide of history, as Gandhi demonstrated when he made his symbolic walk to the ocean -- for which he was immediately imprisoned by the British.Praised by critics and readers alike for his gifted writing and exquisitely observant eye, Baker offers a combination of sweeping narrative history and a series of finely delineated vignettes of the individuals and moments that shaped history that is guaranteed to spark new dialogue on the subject.