The book is based on the emerging science of epigenetics and shows how the environment interacts with your genes, affecting which genes are expressed or "turned on". It shows you the important steps you can take to improve preconception nutrition and reduce toxins in your home and body to consciously help your child be healthy, smart, and strong.Leverages the latest epigenetics research to help you produce a healthier, smarter, and happier baby with a lower risk of allergies, asthma, and developmental issuesShares a specific prescriptive program based on four principles: eating the right foods; taking the right supplements; detoxifying before, during, and after pregnancy; and minimizing stressShows how a woman's health and her environment during pregnancy may have a much bigger impact on her child than was previously thoughtIncludes the authors' compelling personal story of developing the Better Baby Plan shared in the book as they had their own better babies